Wednesday 17 October 2012

Such stuff as dreams are made on

Lily Cole, Tim Walker, Google Image

Stand back, make way, roll up roll up.. the genius that is Tim Walker is in town. In each epoch or era there is a unique person who strikes out to tell stories which are head and shoulders above the rest. Before the invention of the printing press Shakespeare allowed his to unfold on the stage, Dickens sought celebrity through monthly periodicals, Roald Dahl, in the form of a paperback and Tim Burton projected his onto film.

Photographer Tim Walker's does not use words but his tales are just as powerful. His visual spectacles are the equivalent of triple chocolate treacle sundae that you feast upon until it dribbles down your chin. His fashion shoots encapsulate many different mediums: performance, literature, art and photography which leave you reeling like you have just dismounted a roller coaster ride from a freaky world.

Mulberry, Where The Wild Things Are A/W12 Campaign

His latest campaign for Mulberry has totally metamorphised the fashion giant from one that lay like a dormant bovine to a beefed up beast you would not want to mess with. In a similar way to the artist Dali, Walker plays on the idea of humanity's fragility, showing models dwarfed against a gargantuan ice cream cone, craddled next to a alligator or entangled in a tree's branch. There is often a clear and ever present sense of danger in his photography.

Models are in the thick of the action unlike a passive clothes horse their poses are suggestive of a fantasy world of dress up. His pictures emphasise the idea that you are a protagonist in your own fashion story and another outfit is a chance to play act.

Tim Walker: Storyteller opens tomorrow at Somerset House and runs until 27th January 2013.

No comments:

Post a Comment